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Social Media for Plastic Surgeons

Posted January 31, 2019
Social Media

While not all plastic surgery patients rely on social media to find their plastic surgeons, Google’s current algorithm makes having a social media presence imperative for reaching potential patients and driving website traffic.

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Tonality of Blogs

Posted January 25, 2019
Content Marketing

Writing informative blogs in a casual tone is crucial for appealing to a broader audience as well as search engines. This strategy helps encourage conversion and engages readers on a personal level.

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The Future of SEM in Digital Marketing

Posted December 17, 2018
Pay Per Click

Technological advances are creating effective new strategies for search engine marketing (SEM), and we can expect new trends of personalized content, automation and artificial intelligence (AI), cross-channel and cross-device attribution, and emphasis on brand building to take the stage.

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Check the Accuracy of Your Online Listings

Posted September 20, 2018
Local Search

Maintaining an accurate name, address, and phone number (NAP) on your website and across all online listings is essential to establishing legitimacy and improving SEO. Plastic Surgery Studios’ Scan Your Business tool makes it easy to assess the accuracy of your listings.

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Designing and Optimizing Landing Pages

Posted September 14, 2018
Pay Per Click

A landing page is created with the objective of converting site visitors to leads, contributing to the success of your website and business. Landing pages serve various purposes that can benefit your marketing endeavors.

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