Posted November 06, 2023
Internet Marketing, Social Media
The digital age has introduced businesses to a wide variety of marketing channels, social media being among the most influential. Social media platforms, such as Instagram, Twitter, YouTube, Facebook, and
Read MorePosted October 13, 2023
Marketing, Social Media
Over the past two decades, social media’s role in our society and everyday lives has increased exponentially. Twenty years ago, many were still unfamiliar with the term social media, and
Read MorePosted September 28, 2023
Marketing
The growing use of AI is affecting most industries — this includes digital marketing. But, will this impact day-to-day life? Well, not really — at least not initially. That being said,
Read MorePosted June 05, 2023
Marketing
Universal Analytics (UA) was first introduced in 2012 and became the standard for data collection and organization. However, it has recently been updated to Google Analytics 4. We recently contributed
Read MorePosted February 13, 2023
Industry News, Local Search
2 Minute Read: A well-maintained Google Business Profile (GBP) is essential for any business. We recently contributed an article to The Aesthetic Society’s Winter 2023 newsletter discussing the importance of
Read MorePosted January 23, 2023
Marketing
Dana Fox, Client Strategist 8 Minute Read: Last week, we talked about goal setting and planning for this year. We now turn to “How to Use a SWOT Analysis to
Read MorePosted January 16, 2023
Internet Marketing, Marketing
Dana Fox, Client Strategist 6 Minute Read: As we welcome 2023 and start making our yearly resolutions, what should we choose to focus on? Should we go on a diet,
Read MorePosted January 09, 2023
Local Search, Website Design
Bree Daily, Managing Editor 5 Minute Read: As marketers, we have all grown accustomed to not only checking Google Analytics daily but relying on the data provided to guide us
Read MorePosted November 30, 2022
Industry News
We recently contributed an article to The Aesthetic Society’s Fall 2022 newsletter regarding content enhancement opportunities. Read our full article in the Fall 2022 issue from The Aesthetic Society (page
Read MorePosted November 17, 2022
Internet Marketing, Marketing
Dana Fox, Client Strategist, and Bree Daily, Managing Editor 7 Minute Read: This is the last entry in our 5-part Marketing and Practice Growth series. But don’t worry! There will
Read MorePosted October 17, 2022
Marketing
Dana Fox, Client Strategist, and Bree Daily, Managing Editor 5 Minute Read: How should I structure my budget, and how should marketing be tracked? Today’s market is full of opportunities
Read MorePosted August 22, 2022
Internet Marketing, Marketing
11 Minute Read: Since 2020, the zest to buy plastic surgery has not waned, with the cosmetic surgery segment observing a significant increase in demand. But hold onto your seat!
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